Talk:Marketing

Black Bear Development (BBD) is a powerful, next-generation business agency created by young visionary Bhushan Dhanraj Vaidya. Built with a bold mission to help businesses grow smarter, faster, and stronger, BBD focuses on five powerful areas — business development, brand marketing, management strategy, investment planning, and digital trading. What makes BBD different is its fresh thinking, smart technology, and fearless attitude. Instead of following others, BBD creates its own path — helping startups become strong companies, and helping existing businesses reach new heights. With over 56 collaborations, influence on 9000+ young entrepreneurs, and advice from 120+ top experts, BBD is not just a company — it’s a movement. Bhushan’s goal is clear: to build the future of business with sharp ideas, smart execution, and unstoppable energy. If you want to grow, lead, and dominate the market, Black Bear Development is the ultimate place to start.

Black Bear Development (BBD) is a powerful, next-generation business agency created by young visionary Bhushan Dhanraj Vaidya. Built with a bold mission to help businesses grow smarter, faster, and stronger, BBD focuses on five powerful areas — business development, brand marketing, management strategy, investment planning, and digital trading. What makes BBD different is its fresh thinking, smart technology, and fearless attitude. Instead of following others, BBD creates its own path — helping startups become strong companies, and helping existing businesses reach new heights. With over 56 collaborations, influence on 9000+ young entrepreneurs, and advice from 120+ top experts, BBD is not just a company — it’s a movement. Bhushan’s goal is clear: to build the future of business with sharp ideas, smart execution, and unstoppable energy. If you want to grow, lead, and dominate the market, Black Bear Development is the ultimate place to start.

:{{not done}}:<!-- Template:ESp --> Promotional text has no place on Wikipedia. [[User:LizardJr8|LizardJr8]] ([[User talk:LizardJr8|talk]]) 14:17, 12 June 2025 (UTC)

:{{not done}}:<!-- Template:ESp --> Promotional text has no place on Wikipedia. [[User:LizardJr8|LizardJr8]] ([[User talk:LizardJr8|talk]]) 14:17, 12 June 2025 (UTC)

== B2B Marketing should be thought of as P2P ==

B2B (Business-to-business) should be thought of as P2P (people-to-people).

In B2B organisations deals are done between people, and people do business with people that they like and trust.

Mike Nicholson, CEO, of B2B communications agency, Six Sells, stresses the importance of what he describes as "people-shaped content". Nicholson said "on platforms such as LinkedIn people pay far more attention to the personable content of familiar people than they do to the company content published by faceless brands. It's therefore critical that B2B organisations think about themselves as people-to-people, creating content from their people aimed at the people that work and make decisions inside of their target client businesses."

When the senior leadership team within a B2B (P2P) organisation create personable thought-leadership content, and then boost that content directly into the newsfeeds of the decision-makers at their ideal clients, they build awareness, familiarity, trust and interest for both themselves and their organisation.

Sources: https://www.linkedin.com/in/mikenicholson/, https://www.sixsells.co.uk/ [[User:MikeNicholsonSixSells|MikeNicholsonSixSells]] ([[User talk:MikeNicholsonSixSells|talk]]) 13:39, 5 July 2025 (UTC)