Labubu

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'''Labubu''' ({{lang-zh|拉布布}}) is a brand of collectible [[plush toy]] monster [[elf|elves]] created by [[Hong Kong]] designer [[Kasing Lung]] ({{lang-zh|龍家昇}}<ref name="inv-lung">{{Cite web |title=Lot 311: 龍家昇 Kasing Lung(Hong Kong) |url=https://www.invaluable.com/auction-lot/kasing-lung-hong-kong-311-c-a8747dcb6a |access-date=28 May 2025 |website=Invaluable}}</ref>) and marketed by and sold exclusively at China-based retailer [[Pop Mart]].<ref name=":6" /><ref name=":1" /><ref name=":2" /><ref name="nyt-gupta-25" /> ''Labubu'' is also the name of the main character in the series.<ref name=":7">{{Cite AV media |url=https://www.youtube.com/watch?v=zaSH-AyuUPc |title=Labubu Craze: Can Pop Mart Keep Climbing? |date=6 November 2024 |last=The Fifth Person |access-date=5 June 2025 |via=[[YouTube]]}}</ref>

'''Labubu''' ({{lang-zh|拉布布}}) is a brand of collectible [[plush toy]] monster [[elf|elves]] created by [[Hong Kong]]-[[Belgium|Belgian]] designer [[Kasing Lung]] ({{lang-zh|龍家昇}}<ref name="inv-lung">{{Cite web |title=Lot 311: 龍家昇 Kasing Lung(Hong Kong) |url=https://www.invaluable.com/auction-lot/kasing-lung-hong-kong-311-c-a8747dcb6a |access-date=28 May 2025 |website=Invaluable}}</ref>) and marketed by and sold exclusively at China-based retailer [[Pop Mart]].<ref name=":6" /><ref name=":1" /><ref name=":2" /><ref name="nyt-gupta-25" /> ''Labubu'' is also the name of the main character in the series.<ref name=":7">{{Cite AV media |url=https://www.youtube.com/watch?v=zaSH-AyuUPc |title=Labubu Craze: Can Pop Mart Keep Climbing? |date=6 November 2024 |last=The Fifth Person |access-date=5 June 2025 |via=[[YouTube]]}}</ref>

== History ==

== History ==

Labubu began as a character designed by Kasing Lung (1972{{endash}}),<ref name="gallery-kaikaikiki_bio_kasing-lung">{{Cite web |title=Kasing Lung Biography |url=https://en.gallery-kaikaikiki.com/2020/10/bio_kasing-lung/ |access-date=28 May 2025 |website=[[Kaikai Kiki]] Gallery}}</ref><ref>Meet Kasing Lung, the Artist Behind Labubu and the Monsters, By Eric E. Surbano. https://www.prestigeonline.com/th/people/kasing-lung-artist-labubu-the-monsters-pop-mart/</ref> a Hong Kong artist, who later settled in [[Antwerp]], [[Belgium]].<ref name=LIB>{{Cite news |url=https://www.sohu.com/a/126307031_585961 |title=龙家升专访〡带你去看看 Labubu 比利时的家 |publisher=[[搜狐]] |author=POPMART 泡泡玛特 |date=15 February 2017 |accessdate=28 May 2025 }}</ref> Labubu was part of Lung's story series ''The Monsters'', which was influenced by [[Nordic folklore]]<ref name="CNA">{{Cite web |last=Sukri |first=Hazeeq |date=26 September 2024 |title=4 things to know about Labubu, the popular Pop Mart figure with fans including Blackpink's Lisa |url=https://cnalifestyle.channelnewsasia.com/trending/things-know-about-labubu-pop-mart-409246 |access-date=18 May 2025 |publisher=[[Channel News Asia|CNA]] Lifestyle}}</ref><ref name=":3">{{Cite web |last=Surbano |first=Eric E. |date=21 September 2024 |title=Decoding the Labubu hype from its origins to creator and celebrity endorsements |url=https://www.prestigeonline.com/my/lifestyle/culture-plus-entertainment/what-is-labubu-faq-where-to-buy-origins-price-kasing-lung-lalisa-manobal/ |access-date=19 November 2024 |website=Prestige Online - Malaysia |language=en-MY}}</ref> and mythology that he enjoyed during his childhood.<ref name=":2">{{Cite web |last=Fernando |first=Jeff |date=23 October 2024 |title=Labubu mania sweeps the Philippines: Celebrities can't get enough of these whimsical toys |url=https://tribune.net.ph/2024/10/22/labubu-mania-sweeps-the-philippines-celebrities-cant-get-enough-of-these-whimsical-toys |access-date=19 November 2024 |website=[[Daily Tribune (Philippines)|Daily Tribune]] |language=en}}</ref>

Labubu began as a character designed by Kasing Lung (1972{{endash}}),<ref name="gallery-kaikaikiki_bio_kasing-lung">{{Cite web |title=Kasing Lung Biography |url=https://en.gallery-kaikaikiki.com/2020/10/bio_kasing-lung/ |access-date=28 May 2025 |website=[[Kaikai Kiki]] Gallery}}</ref><ref>Meet Kasing Lung, the Artist Behind Labubu and the Monsters, By Eric E. Surbano. https://www.prestigeonline.com/th/people/kasing-lung-artist-labubu-the-monsters-pop-mart/</ref> a Hong Kong–born artist raised in [[Utrecht]], [[Netherlands]], who later settled in [[Antwerp]], [[Belgium]].<ref name=LIB>{{Cite news |url=https://www.sohu.com/a/126307031_585961 |title=龙家升专访〡带你去看看 Labubu 比利时的家 |publisher=[[搜狐]] |author=POPMART 泡泡玛特 |date=15 February 2017 |accessdate=28 May 2025 }}</ref> Labubu was part of Lung's story series ''The Monsters'', which was influenced by [[Nordic folklore]]<ref name="CNA">{{Cite web |last=Sukri |first=Hazeeq |date=26 September 2024 |title=4 things to know about Labubu, the popular Pop Mart figure with fans including Blackpink's Lisa |url=https://cnalifestyle.channelnewsasia.com/trending/things-know-about-labubu-pop-mart-409246 |access-date=18 May 2025 |publisher=[[Channel News Asia|CNA]] Lifestyle}}</ref><ref name=":3">{{Cite web |last=Surbano |first=Eric E. |date=21 September 2024 |title=Decoding the Labubu hype from its origins to creator and celebrity endorsements |url=https://www.prestigeonline.com/my/lifestyle/culture-plus-entertainment/what-is-labubu-faq-where-to-buy-origins-price-kasing-lung-lalisa-manobal/ |access-date=19 November 2024 |website=Prestige Online - Malaysia |language=en-MY}}</ref> and mythology that he enjoyed during his childhood.<ref name=":2">{{Cite web |last=Fernando |first=Jeff |date=23 October 2024 |title=Labubu mania sweeps the Philippines: Celebrities can't get enough of these whimsical toys |url=https://tribune.net.ph/2024/10/22/labubu-mania-sweeps-the-philippines-celebrities-cant-get-enough-of-these-whimsical-toys |access-date=19 November 2024 |website=[[Daily Tribune (Philippines)|Daily Tribune]] |language=en}}</ref>

Labubu was first introduced in 2015<ref name=":2" /> with "Monsters" figurines produced by the company How2Work;<ref name=":5" /> the toy gained wider recognition in 2019 following a collaboration with [[Pop Mart]].<ref name=":6">{{Cite web |last=Cheung |first=Adam. |date=30 April 2025 |title="I was told they were sold out. I always wanted one immediately": Why countless guys are obsessed with those weird and wild Labubu dolls |url=https://www.gq-magazine.co.uk/article/what-are-labubu-dolls |access-date=30 April 2025 |website=[[British GQ]] |language=en}}</ref><ref name=":5" /> This partnership boosted Labubu's popularity among collectors.

Labubu was first introduced in 2015<ref name=":2" /> with "Monsters" figurines produced by the company How2Work;<ref name=":5" /> the toy gained wider recognition in 2019 following a collaboration with [[Pop Mart]].<ref name=":6">{{Cite web |last=Cheung |first=Adam. |date=30 April 2025 |title="I was told they were sold out. I always wanted one immediately": Why countless guys are obsessed with those weird and wild Labubu dolls |url=https://www.gq-magazine.co.uk/article/what-are-labubu-dolls |access-date=30 April 2025 |website=[[British GQ]] |language=en}}</ref><ref name=":5" /> This partnership boosted Labubu's popularity among collectors.