Transition to jewelry
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In 1999, David and Sybil Yurman opened their first store in New York.<ref name=":4" /> |
In 1999, David and Sybil Yurman opened their first store in New York.<ref name=":4" /> |
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In 2000, the couple collaborated with the David Lipman advertising agency and photographer [[Peter Lindbergh]] for their first advertising campaign. It was shot in [[Saint Barthélemy|St. Barts]] with [[Amber Valletta]] as the face of the brand.<ref name=":0" /> In 2003, Evan Yurman joined the company, and in 2004 he became the design director of the Men's and Timepiece Collections. In 2009, he launched an exclusive collection of high-end jewellery and began overseeing the company's Wedding Collection, which debuted in 2006.<ref>{{Cite news|url=https://wwd.com/fashion-news/fashion-features/yurman-heads-to-the-altar-559097/|title=Yurman Heads to the Altar|last=Chabbott|first=Sophia|date=2005-10-10|work=WWD|access-date=2018-04-19|language=en-US}}</ref> |
In 2000, the couple collaborated with the David Lipman advertising agency and photographer [[Peter Lindbergh]] for their first advertising campaign. It was shot in [[Saint Barthélemy|St. Barts]] in [[France]] with [[Amber Valletta]] as the face of the brand.<ref name=":0" /> In 2003, Evan Yurman joined the company, and in 2004 he became the design director of the Men's and Timepiece Collections. In 2009, he launched an exclusive collection of high-end jewellery and began overseeing the company's Wedding Collection, which debuted in 2006.<ref>{{Cite news|url=https://wwd.com/fashion-news/fashion-features/yurman-heads-to-the-altar-559097/|title=Yurman Heads to the Altar|last=Chabbott|first=Sophia|date=2005-10-10|work=WWD|access-date=2018-04-19|language=en-US}}</ref> |
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In 2017, Rizzoli published ''David Yurman Cable'', the brand's first book.<ref name=":1" /> The monograph explores cable as an archetypal form and Yurman's artistic use of it as his signature through essays by [[Paul Greenhalgh]], [[William Norwich (writer)|William Norwich]], and [[Carine Roitfeld]], and a foreword by Sybil and David Yurman. |
In 2017, Rizzoli published ''David Yurman Cable'', the brand's first book.<ref name=":1" /> The monograph explores cable as an archetypal form and Yurman's artistic use of it as his signature through essays by [[Paul Greenhalgh]], [[William Norwich (writer)|William Norwich]], and [[Carine Roitfeld]], and a foreword by Sybil and David Yurman. |